Café Owner's Guide to Matcha

What Matcha Drinks Should I Have on the Menu?
What Matcha Drinks Should I Have on the Menu?
If you stock matcha, the matcha latte is the drink to get right first, hot in winter, iced in summer. It's the essential. Everything else is a nice-to-have built on... Read more...
How to Stop Serving Lumpy Matcha in Your Café
How to Stop Serving Lumpy Matcha in Your Café
"Too often, I've ordered a matcha latte from a chain or independent café, often charging a premium price, and found lumps of undissolved matcha settled at the bottom of the... Read more...
Should Your Café Serve Fresh Matcha or Bottled Premix?
Should Your Café Serve Fresh Matcha or Bottled Premix?
Walk into a chain coffee shop and order a matcha latte. Chances are it came from a premix bottle. For a chain serving hundreds of drinks an hour, that works.... Read more...
Which Matcha Grade Should Your Café Be Using?
Which Matcha Grade Should Your Café Be Using?
Most suppliers will sell a café owner whichever matcha is easiest to ship. Few explain that ceremonial grade matcha and latte grade matcha offer genuinely different things, and knowing the... Read more...